The Many's Food and Beverage Clients: 34 Brands

The Many, The Participation Company, is a team of food and beverage experts who know how to drive participation. Several parent companies came back with more than one brand.

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The Many

Oct 26, 2026 · 2 min read

The Many is The Participation Company: food and beverage experts who know how to drive participation. Founded in 2010 in Los Angeles, with offices in Sydney and Victoria, BC, the agency has worked with 34 food and beverage brands across restaurants, energy and soft drinks, spirits and packaged food. Monster Beverage, Nestlé, Coca-Cola, Brown-Forman and Campbell's each brought the agency more than one brand.

Nestlé

  • Chameleon Cold-Brew
  • Nestlé Toll House
  • Outsider's Pizza
  • Outshine
  • Sweet Earth

Monster Beverage

  • NOS Energy
  • Full Throttle
  • Bang Energy

Coca-Cola

  • Coca-Cola Freestyle
  • Sprite

Restaurants

  • Panda Express (creative agency of record from 2020, media agency of record from 2025)
  • El Pollo Loco
  • QDOBA
  • Papaya King

Spirits

  • Jägermeister
  • Chambord (Brown-Forman)
  • Finlandia (Brown-Forman)
  • Aperol (Campari)
  • Gray Whale Vodka
  • Mixwell

Packaged food and snacks

  • Bumble Bee Seafoods
  • Nature's Bakery (Mars)
  • Garden Fresh Gourmet (Campbell's)
  • Bolthouse Farms (Campbell's)
  • KIND
  • Quest Nutrition
  • Sambazon
  • Jin Ramen (Ottogi)

Beverages and functional drinks

  • Vita Coco, a founding client
  • Red Bull
  • BioSteel
  • Spindrift
  • Guayakí Yerba Mate

Selected results

  • Panda Express: a Lunar New Year scratcher drove $10.2M in sales in six weeks, and the agency's media work won the 2026 OMMA for Best Tentpole Campaign.
  • Bumble Bee: +14.3 points awareness, +4.4 points consideration and a 6% sales lift in 2021, with a YouGov Most Improved Brand ranking.
  • Sambazon: #PurpleForThePlanet protected 216 species and 126,270 acres of rainforest in 30 days and won at the Shorty Social Good Awards.
  • QDOBA: the queso launch drew 13.4M impressions in 24 hours, and the avocado truck stunt earned 100M+ earned impressions. Both won Shorty Awards.
  • NOS Energy: the brand moved from fifth to third most popular in major markets, and the documentary For the Love of Dirt aired on CBS Sports.
  • Spindrift: sales doubled after the national launch.

Case studies and awards for this work are collected on The Many's Stacklist at stacklist.com/themany.

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The Many

stacklist.com/the-many-admin

We Don't Do Passive. The Many is The Participation Company: food and beverage experts who know how to drive participation. We harness the power of a brand's audience, the many, to help it punch above its weight. Los Angeles, Sydney and Victoria, BC.

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Summary

The Many is a food and beverage marketing agency founded in 2010 that has worked with 34 brands including Monster Beverage, Nestlé, Coca-Cola, and Brown-Forman across restaurants, energy drinks, spirits, and packaged foods. The agency has achieved notable results including $10.2M in sales for Panda Express, doubled sales for Spindrift, and multiple award-winning campaigns.

Tags

food-beverage · advertising-agency · brand-marketing · participation-marketing · consumer-brands

Key entities

The Many (organization, 0.99) · Nestlé (organization, 0.99) · Monster Beverage (organization, 0.99) · Coca-Cola (organization, 0.99) · Brown-Forman (organization, 0.99) · Campbell's (organization, 0.99) · Panda Express (organization, 0.99) · Red Bull (organization, 0.99) · Vita Coco (organization, 0.99) · Jägermeister (organization, 0.98) · Bumble Bee Seafoods (organization, 0.98) · QDOBA (organization, 0.98) · Spindrift (organization, 0.98) · El Pollo Loco (organization, 0.98) · Sambazon (organization, 0.98) · Los Angeles (location, 0.99) · Sydney (location, 0.99) · Victoria, BC (location, 0.99) · Shorty Awards (event, 0.95) · OMMA Awards (event, 0.95) · participation-marketing (concept, 0.9)

Classification

reference · language en · status final

Provenance

claude-haiku-4-5 via @stacklist/be@0.1.0, confidence 0.85, 27 Oct 2026